Monday, August 15, 2011

Robert Plant Joins Save the Children

Robert Plant has joined an impressive list of celebrities and artists in a campaign to "raise funds for the devastating food crisis affecting millions of children and their families across East Africa." The celebrities and artists include singers (Lady Gaga, Beyonce, Elton John, Robert Plant, Kanye West, Madonna,), musicians and bands (not mutually exclusive from singers, I know) (U2, Brian May) and sports figures (David Beckham, Muhammad Ali, Cristiano Ronaldo).

The following message was posted on each one's Facebook page:
Millions of children are facing starvation right now – this doesn't have to happen. Save The Children has launched an emergency aid response in Africa. Please watch this video, share with friends and download Bob Marley & The Wailer’s single 'High Tide or Low Tide’ with all proceeds going to the East Africa food crisis appeal. You can help now.

Fans are being asked to watch the following video, Bob Marley & The Wailers 1973 song High Tide or Low Tide, then download the song. Proceeds to go to Save the Children.

The food crisis in Somalia and across East Africa is the worst in decades. 10 million people are affected – many have no food, no water and have lost all their livestock. One million children in Somalia alone face starvation if help is not delivered now. Save the Children and other aid agencies have launched a huge emergency response across the region and are on the ground delivering life-saving aid.

Helping raise funds for food, water and medicine for those in East Africa, the song and film can be downloaded through iTunes, from or via Bob Marley’s Facebook page, for 99p / $1.29. The Facebook page will also feature click-through links for direct donations to Save the Children’s East Africa appeal.

Donations can be made through I'm Gonna Be Your Friend.

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